Boasts 35+ years’ experience in the design and print sector, formerly ascending from Creative Director to Commercial Director at a top UK publishing group. Rob is the creative lead first and most on the account. He has led the concept, proposition, and creative development, pioneering a bold and innovative new creative look and feel to make accounts he has worked on and engaged with. Rob targets audiences whilst ensuring creative assets are on brand and suitable for multi-channel campaigns. Innovation and creativity are part of Rob’s DNA. Rob’s creative prowess will be pivotal in ensuring that his design campaign’s target audiences identify with the creatives and inspire its audience to engage and change.